Product & service description pages:
Software features
What: A collection of sales-oriented pages that break down specific software features
Who: Ontraport — a software that automates business, marketing, sales, and more (think HubSpot, but less expensive)
Why: To drive sales by explaining the software’s complex features and services in an easy-to-digest manner
How: Website pages
Jump to:
Engaging service descriptions written to sell
Easy-to-digest technical descriptions
Simple, reader-friendly descriptions of developer tools
Done-for-you services
This page breaks down Ontraport’s wide range of service offerings for enterprise clients.
Want to see the live page? Click here.
Trends reporting feature
This page shows off Ontraport’s “Trends” feature — a tool that offers tons of opportunities for business owners to track performance over time.
The goal: Make a complex feature feel simple by highlighting relatable ways it can help.
Want to see the live page? Click here.
Page 3: API feature
This page outlines Ontraport’s API capabilities, offering detailed descriptions of what developers can accomplish with it — while keeping the tone conversational, motivating, and friendly.
Want to see the live page? Click here.
