Mini-website:
Software use cases
What: A mini-website that shows some examples of how customers get creative and reach their goals using the company’s software
Who: Ontraport — a software that automates business, marketing, sales, and more (think HubSpot, but less expensive)
Why: To inspire leads to try the software — and customers to upgrade to more advanced packages — through tangible, real-life examples of what can be done with its features
How: Website pages
The home page
The main page of this mini-site showcases a library of websites built using Ontraport’s features — including featured sites, a quick rundown of the platform’s capabilities, a form for users to submit their own sites, and CTAs to try a free trial of the software.
Want to see the live page? Click here.
A showcase page
Each specific showcase page includes a quick summary, a detailed explanation of what makes it unique, a video from the creator, and a testimonial from the featured business owner about their experience using the software.
Want to see the live page? Click here.
